marketing internship experience
The story of 5Ws-1H about the first internship experience in my life

An atypical End-of-Internship Report from Khue Nguyen – our beloved Marketing Intern. How, Where & When? “What do people often do during their gap year before going to college?” Probably traveling, learning something new, or spending time for themselves and their family. Most of my gap year was exactly the same, but the end of […]

digital transformation
Work on organization’s digital readiness before DX initiatives

It’s no secret that digital transformation is not just a bandwagon but a new norm for today’s businesses. While organizations are appreciating the significance of DX much more adequately than ever before, it’s very often that they perceive such initiatives mostly about technology while overlooking digital readiness. In reality, technology is just one among 3 […]

green tech ideas for startups
Green innovations around the world and opportunities for Asian green tech startups

The concepts of green business and green tech startups in particular are not new in the US and especially Europe yet relatively nascent in Asian countries. Despite that disparity in current status quo, the awareness and consciousness of individuals and organizations about climate change and other environmental issues are growing globally, implying that eco-friendly technologies […]

digital transformation solutions build or buy
Technology Build vs. Buy – Insights into status quo in Vietnam and Asia

Today’s organizations have almost stopped asking “Should or shouldn’t we have a go for digital transformation (DX)?”. What is for discussion now is rather: “Which approach is the best for our digital transformation solutions?” As for some businesses, this is not kind of decisions to make annually but rather quarterly or even monthly, CEOs find […]